Spoke Magazine

WORST BIKE AWARD GOES TO….

Posted by Lester Perry on Wednesday April 20 2011

Well done Pharell, you’ve managed to create an almost completely useless, overpriced fixed-gear bike but because it has your name ‘attached’ to it some people will buy anyway….. Don’t you realize hipsters are now riding cross bikes not fixed?! Details after the jump…..

“The idea came in 2009 after a visit to the Brooklyn Machine Works shop by Pharrell, Bruno Domeau & Philippe Pérès : the bicycle’s frame and fork are hand made out at the Brooklyn Machine workshop of 4130 chromemoly seamless airplane grade steel tubing.

After that, the bike is shipped to Domeau & Pérès in Paris where it’s upholstered in fine leather of water buffalo. All the stitching work is handmade : it takes them over 100 man hours.

Bikes are available in a variety of 26 colors, but each color is an edition of one and once purchased that color choice will no longer be available.”

All for the super price of 20,000 Euros!

  • Scotty

    I don’t get it: “Bikes are available in a variety of 26 colors, but each color is an edition of one and once purchased that color choice will no longer be available.” Soooo, they only intend selling 26 bikes in total? Good thing it’s crap then.