Back in June we brought you a few snaps and some info from the Trek European media camp, well this time things are a bit closer to home. Last week Trek NZ (Cyclesport) launched their 2015 range to a room full of key dealers and media types (okay there was only us there) down in the company's home base of Wanganui (or is that Whanganui now?)
Unlike previous years the 2015 range has had a good lick of colourful paint added, a nice step forward from their more conservative colourways of previous years, although there are still some 'safe' colours in the range too. Besides the graphics and colours, we're seeing heavier investment in 27.5" wheeled models, with these now making up a core of the MTB range; while some models still offer a 29" option many are now 27.5" instead.
Trek are making serious moves in New Zealand for 2015. With some new staff on board and a renewed motivation, along with some killer new product, they're heading in the right direction as we start kicking into the 2015 season.
With the Trek C3 team dominating recent slopestyle events (Crankworx, Bearclaw Invitational) and Kiwi Justin Leov, Tracy Moseley (who loves New Zealand), and Rene Wildhaber standing on EWS podiums, as well as Kiwis George Brannigan and Brook Macdonald killing it on the Downhill World Cup, it's looking like Trek could have quite the lineup of athletes at Crankworx Rotorua next March. Could be quite the signing booth!
We've picked out some key MTB and Cross models that we're sure will pique your interest from the Wanganui launch....
While in the thriving metropolis of Wanganui we also spotted some new, soon to be released Bontrager product. Watch this space for news on this later in the week.
You can keep tabs on TREK MTB in New Zealand, and the New Zealand Trek riders over on their new Facebook Page.