Kapow - the race is on! YT Bikes are now available in the New Zealand, Australia, the US and Canada. For this expanded distribution the Gravity Mountain Bike specialists teamed up with new partners. In New Zealand and Australia, New Zealand local Solon Payne will be heading up the distribution. He was one of the first overseas customers to try and order a YT bike, but since YT Industries hadn't found an adequate partner yet, they refrained from selling into these markets. So in 2014 Solon decided to take this on himself and bagged the full services and distribution deal for Oceania.
With this expansion, YT Industries is now available in all Member States of the EU, Switzerland, Israel, USA, Canada, New Zealand and Australia.
Cameron Zink, the man with the biggest balls in the MTB business, will represent YT Industries with his brother Howie in the US and Canada. “YT Industries builds bikes for bikers, hence it was vital for us to find partners in these markets who represent that and are dedicated bikers themselves”, says Markus Flossmann, founder and director of YT Industries.
Cam and Howie have proven track records in business from running their own core company, Sensus. The last 12 years of Cam's life were shaped by his love for mountain biking and YT has now offered him the chance to stay true to his roots and follow his passion even after his active career is over – even though that's not going to happen any time soon. Also in these new markets YT stays true to their concept of direct sales, as this allows them to save immense costs that are created through regular distribution channels including whole- and retail margins. This price advantage is directly benefitting the customer.
From production to distribution, the mountain bike manufacturer continues to focus fully on the development of new bikes and the saving of unnecessary costs.
But that's still not it: after a successful test run the new website went live today! With this new online presence YT Industries emphasize their innovative strength and international standing. “YT Industries is growing rapidly. This dynamic is now mirrored by our representation online and in social media”, says CEO Markus Flossmann.
YT Industries present the 2015 range: Bikes for Good Times
• Aluminum CAPRA taking over for the WICKED series • Extended colour palette and configuration variations for CAPRA CF • New geometry and bigger wheels for TUES
The main focus of the 2015 range is the further development of the award winning downhill bike, the TUES, and the construction of an all-new aluminum version of the enduro bike CAPRA. The CAPRA AL will replace the WICKED and delivers the same performance as its big brother, the CAPRA CF, at a price that's affordable for everyone.
CAPRA Aluminum In 2015 YT launches the first aluminum version of the CAPRA, that will replace the WICKED series. The enduro bike features all the performance and build quality of its carbon brother. The reach and stack, flat bar angle and steep seat angle make for a perfect rider position, while a short chain stay enhances the bike’s handling and makes the rider feel like he is a part of the bike.
Like the TUES, the CAPRA is equipped with a V4L suspension system, a major factor in its staggering list of past victories. The V4L system has very distinct advantages: it provides all the suspension needed for hammering downhill, without losing efficiency on climbs. So while it meets all downhill requirements, the springs also deliver energy from the drivetrain directly to the back wheel when pedalling. Besides that, the V4L system separates the brake torque from the suspension, completely eliminating fork dive when braking.
The first year of this carbon enduro bike was distinguished by a load of test victories. In 2015, as well as offering a bigger choice of colours, YT Industries also introduce a new model to the CAPRA CF line. While the CAPRA Pro will be given new E13 TRSr wheels and a revised colour way, YT also built a new CAPRA Pro Race model, targeted at enduro racers. And the configuration speaks for itself: it’s equipped with new BOS Deville suspension forks, with 160mm of travel, FCV (Frequency Control Valve) shocks that reach new levels of performance and the new Renthal Fatbar Carbon 780mm handlebars with a Renthal Apex stem. And as the cherry on top the Mavic Crossmax Enduro wheels will make for minimum times in all races.
In 2014 Andreu Lacondeguy won the toughest competition in the sport of mountain biking on his TUES: the Rampage. Team mate Cam Zink secured runner up at the same event and won Best Trick Award. In 2015 the new wheel size 650B (27.5“) dominated the further development of the TUES by taking full advantage of the potential of this enlarged size and adjusting the downhill bike's geometry to fit perfectly. Based on the feedback from Cameron Zink and Andreu Lacondeguy the 4th generation of this successful downhill bike comes close to perfection: the hydro-formed main frame is as light and stiff as its predecessor and excels with a low focal point. The 27.5“ wheels also allow for the pedal bearings to be fixed underneath the axles. Additionally, the geometry has been enhanced with a longer reach, to achieve the more centered position of contemporary DH racing, which makes hitting jumps on gnarly trails more safe.
DIRT LOVE From contests to jam sessions the DIRT LOVE delivers a one-of-a-kind ride that’ll take your breath away. Like YT Industries team rider Andreu Lacondeguy, who rips the biggest tricks on his DIRT LOVE, you’ll be surprised how big you can go on this bike yourself.