Kona has had to do a bit of brand rebuilding of late; the team shrunk, the bikes were staying the same, but with the introduction of the Magic Link things definitely seem to be on the up and up. This video from the launch of the new Operator and Cadabra series of bikes solidifies it. The video itself is one of the best marketing clips I’ve seen come from a press camp (I want to go to Colomars NOW!) and the bikes look amazing. I’ll update this post shortly with more pics of the new bikes…
Sram/RockShox – May 27th, 2022
Our new suspension started from a blank sheet of paper. We set everything aside and started with one question: how can we continue to elevate every ride? The result is a revolutionary system designed
to deliver unprecedented control, muscle, and performance. New chassis designed with industry-first damper technology, reinvented air springs, a host of new technologies to mute trail chatter and win the fight against friction. Suspension that has the confidence to meet the demands of riders today and empower them to take the sport somewhere new tomorrow.
It’s been five years since Crankworx added a new stop to its World Tour (Innsbruck joined the party in 2017). Today, a new fourth stop was unveiled. Starting in 2022, the ultimate experience in mountain biking will have a new home in Cairns, Australia.
Monster Energy – 26th April
“We’re proud to present the DarkFEST 2022 Official Highlights edit. Not only did Sam Reynolds & the crew open up the biggest freeride jumps on the planet to a new generation of riders to push the boundaries in 2022, but for the first time also including a full legendary line up of women who absolutely slayed it! Sit back, ‘crack a monny’ & absorb 17 minutes of pure freeride bliss with all the bangers & slams in their entirety!” – Monster Energy.
“Nothing beats pure speed and style on a downhill bike especially when Billy’s on his home turf. We share with you some of the best spots for riding around Canterbury, Katapere. Enjoy the New Zealand rider with a kiwi local backtrack in some of NZ’s finest locations.”
– Josh Birkenhake
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