Today, Intense Cycles NZ announces “Intense Rider Direct” and the “Intense Rider Direct Network”, a new way of buying Intense bikes that makes it easier than ever to upgrade to an Intense at a better price than ever before.

The new model offers two ways to buy – the choice is yours. Either go online to our brand new website, or visit your local Intense retailer. Whichever way you choose, you pay the same great price.

The new website is loaded with all the information you need to choose the right bike for you, get technical support, find answers to your questions, and learn more about our company’s rich heritage.


Orders placed with Intense Cycles may either be sent to your local Intense dealer to be built free of charge, or delivered directly to your front door with just some basic assembly required. Each bike comes with a free tool kit with all the tools you need to finalize assembly. There is also a series of instructional videos on our website, including an in-depth tutorial where Intense Factory Racing technical director, Chappy Fiene will guide you through each step of your final assembly process.


Local Bike Shop:

If you choose to buy from your local bike shop, you will get the same great new price as you would on our website, with no assembly required – the bike will be ready to ride, as always.

“It was imperative for us to keep the dealer involved in commerce chain,” says Intense CEO, Andrew Herrick. “It should be important to all bike brands to support the IBD and help keep bike shops healthy and thriving, as they are the cornerstone of our industry.”

To learn more, please visit

New Zealand based customer service team:

 Got a question? Want some advice?

Contact our Intense Cycles New Zealand customer service team for any enquiries. Our experts are here to help. Just email us

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