All the pre-orders shipped out last week and we now have a bunch of Life Cycles DVDs available in the First Floor Shop over here. If you came to one of the official world premieres presented by Spoke, well I don’t need to tell you how amazing this film is. If you didn’t make it then you should take our word for it that Life Cycles is a game changer and a MUST OWN (much like the Collective changed the face of MTB cinema a few years back). Buy it here NOW… you’ll thank us later.
Press Release | RockShox Product Announcement MY23
Jimmy Norris May 27, 2022
Sram/RockShox – May 27th, 2022
Our new suspension started from a blank sheet of paper. We set everything aside and started with one question: how can we continue to elevate every ride? The result is a revolutionary system designed
to deliver unprecedented control, muscle, and performance. New chassis designed with industry-first damper technology, reinvented air springs, a host of new technologies to mute trail chatter and win the fight against friction. Suspension that has the confidence to meet the demands of riders today and empower them to take the sport somewhere new tomorrow.
